Services

Coaching

Like any good coach I will observe, correct, and drill with you but I’ll also be your biggest cheerleader and advocate as well. To borrow a quote from the late great John Wooden,

“I believe in the basics: attention to, and perfection of, tiny details that might be commonly overlooked.”

It can be challenging to identify one’s own barriers to success. Let me help you find what is holding you back and give you the resources you need to make your weaknesses your greatest strengths.

  • Leadership is core to who I am as a human and has been instilled in me from a very young age. Drawing upon my extensive experience and exposure to a range of leaders, both inspiring and challenging, I am here to assist you in diagnosing and treating any leadership dilemmas that may arise. Whether you are a small business owner, a sales leader, or an aspiring leader, my services are tailored to meet your unique needs, enabling you to unlock your true leadership potential.

  • Are you selling directly to small businesses? I can help you step up your game. I’ve been selling to small biz my entire career until I became a small business owner myself. I understand this segment deeply and am eager to help you improve your success.

  • You’ve been doing great work, you’ve been loyal to your company and have exceeded expectations. Then why can’t you ask for that raise? Let me help give you the confidence and tools you need to ask, and receive, the raise you deserve.

  • As a road side sign recently reminded me, “Life is cray cray!”. You need someone in your corner, but someone who can dispassionately observe and report back to you. I’m less qualified than a therapist but a heck of a lot cheaper.

Small Business Operations

I offer my expertise in assisting small businesses in various areas. Not only have I successfully sold to different types of small businesses throughout my career, but I have also gained valuable insights as an entrepreneur in the California Cannabis industry.

Having owned and operated a small business myself, I understand the challenges and complexities that arise in running a company. This firsthand experience enables me to provide unique perspectives and tailor my guidance to the specific needs of small business owners.

My aim is to work with you "on" your business, allowing you to focus on working "in" the business. I look forward to collaborating with you and helping your business thrive.

Areas of Expertise

  • Evaluating and selecting suitable software solutions can be overwhelming. As an operations specialist, I can assist you in selecting the right software as a service (SaaS) tools for your business needs. With nearly 20 years experience in platforms such as Salesforce.com, Hubspot, and SquareSpace, I can also help streamline your software stack and help you avoid costly mistakes that I’ve seen made in the past.

  • Compliance is a critical aspect of operating any business. Drawing from my experience in the highly regulated California Cannabis industry, I can assist you in navigating the complexities of compliance, ensuring that you meet all legal requirements and industry standards.

  • With a comprehensive understanding of the importance of security, I can offer guidance on implementing effective physical security systems for your business. By assessing your specific requirements, I will help you select and implement the appropriate security measures to safeguard your assets.

  • Implementing well-defined and efficient standard operating procedures is key to streamlining your business operations. I can provide guidance in developing SOPs that are tailored to your business model, ensuring consistency and maximizing productivity.

  • An effective marketing strategy is vital to the success of any business. With my knowledge and experience in the field, I can help you develop a comprehensive marketing plan, target your ideal customers, and utilize various digital marketing techniques to drive growth.

  • Establishing a strong brand identity is crucial for differentiating your business from competitors. I can guide you in developing branded swag that resonates with your target audience, increasing brand recognition and loyalty.

  • Planning and executing successful events requires meticulous attention to detail. Drawing from my experience in event operations, I can provide valuable insights and assistance in organizing and managing events that align with your business goals.

The Results

“Whatever it is, the way you tell your story online can make all the difference.”

— Quote source